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Book – Social Media in Business Development and Relationship Management: A Guide for Lawyers

I’m spending my summer months writing a short (around 20,000 words) booklet which is designed to be a pragmatic guide for lawyers on Social Media in Business Development and Relationship Management. It will address approaches for both firms and individual lawyers. Digital marketing, social selling and online relationship management are Read More

2018-07-31T14:32:56+01:00July 31, 2018|Kim's Blog, Lawyers, Management Skills, Marketing, Relationship Management, Selling, Social Media|

Persuasive writing: Titles and tweets

At the recent Persuasive writing course in London I was asked to provide more information on crafting great titles for article and blogs. I also discovered that at a previous session I’d been asked to provide more guidance on writing effective tweets. The two topics are similar – so here Read More

2017-11-17T15:59:52+00:00November 17, 2017|Kim's Blog, Marketing, Selling, Social Media, Web Sites|
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