Marketing Assistants

Aims of Marketing and BD (MBD) Assistants: Knowledge, specialisation, decision-making processes and relationships

At the PM Forum - PM Forum “Professional and Practical Skills for Marketing and Business Development (MBD) Assistants” training workshop last week we welcomed delegates from legal and accountancy firms in London, the Midlands and the North of England. Over half had formally studied MBD. 21% felt that they would Read More

2025-04-17T15:34:32+01:00April 17, 2025|Kim's Blog, Marketing|

MBD Assistants – Perception, variety, events and specialising for career progression

At the PM Forum’s Marketing and Business Development (MBD) Assistants training session last week there was much talk about career progression. I’ve focused on a few topics: how we are perceived, the attraction of variety in roles, event management and MBD career specialisation. This article supplements the learning resources for Read More

2024-09-25T19:40:39+01:00September 25, 2024|Kim's Blog, Marketing|

Be visible, assert and challenge and remember your goals – Insights from an Assertiveness, impact and effectiveness workshop

Last week there was almost a full house at the PM Forum’s  workshop on “Assertiveness, impact and effectiveness for marketing and business development assistants and executives”. Delegates were from legal, accounting and actuarial firms in a variety of roles including marketing, business development, digital, graphic design, events and client services Read More

2022-05-19T12:30:16+01:00May 19, 2022|Kim's Blog, Marketing, Relationship Management|

New Marketing and Business Development Assistants – Brands, Digital Marketing and Career Planning

The majority of delegates from legal, accountancy and consultancy firms at the recent PM Forum half day workshop on Practical and Professional Skills for M&BD Assistants were relatively new to their posts. Over 60% hadn’t studied marketing formally. Most were interested in learning how their careers might develop. So the Read More

2022-04-22T15:01:27+01:00March 30, 2022|Kim's Blog, Marketing|

Checklist: 25 practical and professional skills for marketing and business development assistants (2015)

Yesterday saw another successful training session for PM Forum with delegates from legal, accountancy and property firms at the “Practical and Professional Skills for marketing and business development assistants” http://www.pmforum.co.uk/training/ Summarising the discussion, here is a checklist of 25 practical and professional skills for marketing and business development assistants. Perception  Read More

2015-11-20T15:38:58+00:00November 20, 2015|Kim's Blog, Marketing|
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