Relationship Management

Trainee solicitors’ role in marketing and business development – LinkedIn and networking

A dozen trainee solicitors joined an MBL online workshop on “A Trainee’s Guide to Marketing & Business Development (MBD) in a Law Firm”.  This article summarises delegates’ key takeaways and actions plans. Trainee solicitors’ role in marketing and business development – LinkedIn and networking. The online interactive session (see Kim Tasso – MBL Read More

2026-08-13T15:27:32+01:00August 13, 2026|Kim's Blog, Lawyers, Marketing, Relationship Management|

The “accidental project manager” in marketing and business development

Most professional services marketing and business development professionals find themselves managing large and complex projects. At a recent PM Forum webinar, Marina Charles, digital marketing lead at BDO, moderated a sterling panel to tackle the topic of project management in professional services marketing. Her panel included: Jon Lelliottt (Transformation Programme Read More

2026-08-09T09:46:56+01:00August 9, 2026|Kim's Blog, Management Skills, Marketing, Relationship Management|

Key insights from aspiring MBD leaders

Last week I was excited to facilitate the much-anticipated new PM Forum workshop  on “Aspiring Marketing and Business Development Leaders”. 12 delegates – three quarters from law firms – gathered to tackle a tough, demanding agenda. I’ve tried to provide a synthesis of the key points of interest from the Read More

Emotional Intelligence in legal practice (Globe’s Fundamental Skills for the Modern Lawyer)

I wrote the opening chapter “Emotional Intelligence in legal practice – developing a superpower for lawyers” for the new 2026 Globe Book 'Fundamental skills for the Modern Lawyer'. I’m particularly pleased as the new book builds on the work in my 2020 Globe book Essential soft skills for lawyers. The Read More

2026-07-07T15:36:36+01:00July 7, 2026|Kim's Blog, Lawyers, Management Skills, Relationship Management|
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