Newspapers carried reports yesterday that Segro (formerly Slough Estates) had agreed to rescue its troubled rival – which had long been leading in the marketing stakes – Brixton Estates in a deal worth £107m.
Whilst they both operate in the same market place (industrial property) they have rather different cultures. It will be interesting to see how things develop.
Tags
Accountants
Analysis
Better business relationships
Book review
Books
Business Development
Business relationships
Buy in
Campaigns
Careers
Change management
Client relationship management
Coaching
Communication
Communications
Confidence
Content Management
Creativity
CRM
Digital Marketing
Emotional Intelligence
Emotions
Empathy
events
HR
Human Resources
Innovation
KAM
Lawyers
Leadership
Legal Marketing
LinkedIn
Management
Managing Partner
Marketing
Motivation
Persuasion
Planning
PM Forum
Pricing
Professional Services Marketing
Project management
Property
Psychology
Referrer management
Relationship management
Research
Sales tips
Segmentation
selling
Social Media
Soft skills
Statistics
Strategy
Surveyors
Technology
Thought leadership
Training
Trends
video
Published On: February 3, 2026
Published On: December 8, 2025- Published On: November 25, 2025
Published On: June 15, 2023- Satisficing or satisfying? – Take care with client care and relationship management
- A-E of cultivating a culture of relationship management
- Effective marketing and relationship management on a low budget
- Getting to grips with Key Account Management (KAM)
- Integrating the sales pipeline and client relationship management
- Property marketing case studies – Relationship management at DTZ, GVA, JLL, Knight Frank and Savills
- Accountancy marketing case studies – Strategy and relationship management at BDO, Grant Thornton and RSM International
- Legal marketing case studies – Strategy and relationship management at Bird & Bird, DLA Piper, Mills & Reeve and Obelisk
- Client Relationship Management (CRM) for local government lawyers
- Book Review: The New Successful Large Account Management by Robert B Miller and Stephen E Heiman with Tad Tuleja (KAM – Key Account Management)
- Reasons to invest in a Key Account Management (KAM) programme
- Integrated marketing – Joined up sector, KAM and CEM programmes
- Client relationship management (CRM) - How many close relationships can you manage?
- Key Account Management KAM – Managing key client meetings
- Business development for lawyers – Pipelines, relationship management and international marketing (October 2017)
- International relationship management – Highlights from a talk by Allan Evans at BDO accountants
- Property marketing case study – Client and key client relationship management at JLL
- Key Account Management KAM in a nutshell
- Vuture – Marketing and relationship management automation in professional services firms
- Book - Social Media in Business Development and Relationship Management: A Guide for Lawyers
- Key Account Management (KAM) – Top 10 tips for designing and implementing a KAM programme
- Book review: Social media in business development and relationship management: A guide for lawyers (by Pippa Blakemore)
- Top picks from KAM training workshops (October 2020)
- Beating Six Barriers to KAM – Chicken or Egg: Data, Protectionism, Starting point, Simplicity, Time and Training
- Six key KAM lessons – Education, Expectations, Exemplars, Emergence, Extending and Evolution (June 2022)
- Market research: Professional services benchmark and accountancy profession statistics
- Context and curiosity drive commerciality and pricing
- Update on marketing and business development (M&BD) team structures
- KAM Basics – Bowties and Diamonds (Video)
- Linking pipeline and portfolio management to avoid strategic drift
- Blue Ocean Strategy for professional firms seeking new services?
- Strategic drift – a risk for partnerships
- Strategy and scenario planning: Blowing the cobwebs off your mind workshop (with Allen & Overy)
- Book Review: Good strategy, Bad Strategy – The difference and why it matters by Richard Rumelt
- Competitive strategy for business growth: Process, practice and performance
- Strategic positioning: Can the professions constantly innovate?
- Grown-up corporate social responsibility and the regulatory environment - Strategy book on “Aligning for advantage” by Professor Thomas Lawton
- Book Review – “How to think strategically: Your roadmap to innovation and results” by Davide Sola and Jerome Couturier
- Book review: “Developing a business strategy – How to use strategic planning to start up or grow your business” FT Essential Guides by Vaughan Evans
- Strategy workshop: Skills, resources, involvement and tools for the journey
- Accountancy marketing case studies – Strategy and relationship management at BDO, Grant Thornton and RSM International
- Legal marketing case studies – Strategy and relationship management at Bird & Bird, DLA Piper, Mills & Reeve and Obelisk
- Legal marketing case studies – Strategy and relationship management at Bird & Bird, DLA Piper, Mills & Reeve and Obelisk
- Be more strategic – creating behaviour change
- Marketing planning in a nutshell – Selecting a strategy
- Being more strategic – Six insights (Bias, Data, Complexity, Tolerance, Journey, Skills)
- Strategy matters in turbulent times: Digital Transformation. Big Data. Business Models.
- Be more strategic – Look to the stars and keep it simple sailor
- Strategy development insights: Curiosity, challenge, creativity, co-creation, culture and change
- Strategic thinking – Audits, assumptions and alignment
- Strategy silos – is marketing guilty too? Align, integrate, focus, educate and champion
- Be more onion, time out from the tsunami and other strategy insights
- Book review: A practitioner’s guide to Account-Based Marketing (ABM) – Accelerating growth in strategic accounts by Bev Burgess with Dave Munn
- Improve your strategic thinking – Seven insights (2020)
- Be more strategic – Strategy in a post-Covid19 world
- Strategic thinking – It’s a jungle out there
- Book review: Hope is not a strategy – the 6 keys to winning the complex sale by Rick Page
- Take them on the strategy journey
- Book review: B2B Marketing strategy – Differentiate, develop and deliver lasting customer engagement By Heidi Taylor
- Be more strategic – Eight insights (February 2022)
- Classic management book reviews – The McKinsey way, Good to great, How to manage organisational change and Strategic Selling
- Book review: Build your digital marketing strategy by Steve Brennan
- PM Conference Report 2022: Strategy implementation, Employer Value Propositions (EVP), Storytelling and Client Feedback
- Future Marketing/BD Manager – Build your personal brand and increase your strategic contribution (December 2022)
- Be more strategic – PESTLE, Positioning and Plans
- Strategy case studies and more matrices
- Be more strategic – A metaphor: Analyse, join and align the dots
- Market research: Professional services benchmark and accountancy profession statistics
- McKinsey’s “Managing the strategy journey” says spend more time on strategy
- Strategy basics - Mintzberg
- Book review: How to become the firm of choice by Robert J Lees and August J Aquila (strategy development)
- Strategy basics – Mission and vision statements with hedgehogs and helicopters (Video)
