I am often asked to run short training sessions at legal, accountancy and surveying practices with the aim of helping young professionals start their business development activities in support of the firm’s marketing and business development programmes. Here is a summary of some of the ideas provided: Be a good Read More
Roundtables, where you invite a series of guests along to talk over lunch or dinner, are a great way to generate publicity (if you invite a journalist to discuss a topical issue) and effective at subtly promoting your firm whilst helping your existing and potential clients and referrers network and Read More
Last week, I had a good chat with a guy who was one of the first people to be appointed as a “salesperson” at a professional service firm several years ago - as part of my research for an article on business development careers in the professions. I explained that Read More
Thanks to all those who attended the informal launch of my book “Growing your property partnership – Plans, promotion and people” last night. I had a great time and hope everyone else did too. It was great to see so many clients and contacts from the property industry – lots Read More
Well, after conceiving the original idea back in June 2007 – just after the book I co-wrote with Graham Norwood on media relations was published – my latest book “Growing your property partnership – Plans, promotion and people” has finally arrived. Few people know how much hassle it is to Read More