This article is one in a series supporting the Home – PM Forum training course Aspiring Marketing and Business Development Leader – PM Forum (for marketing and BD managers looking at their next career move). The essence of marketing is to anticipate and meet client needs profitably. As your career progresses, you develop Read More
This article is one in a series supporting the Home - PM Forum training course Aspiring Marketing and Business Development Leader - PM Forum. As careers progress, it’s increasingly important to develop knowledge of and collaborate with those in disciplines and functions beyond marketing and business development. So I asked Read More
Law and accountancy firms were represented at the recent PM Forum workshop: “The Proactive Marketing and Business Development Executive”. Of course we need strategy, planning and expertise to help us be proactive. But a key theme emerging at the workshop was the need to be proactive in creating and cultivating relationships – both Read More
Many firms are experimenting with and using AI to support efficient and effective development of bids, proposals and tenders. I last wrote about AI pitch automation at Arup and GHD in October 2025 Arup and GHD pitch automation and AI. And had considered how Bidwells used AI in producing case Read More
It was a small but beautifully-formed group which gathered at the City offices of Crowe UK accountants for the recent PM Forum - PM Forum workshop “Future Marketing and Business Development Manager”. It was wonderful to meet representatives from so many of my former clients including: Hempsons, Wrigleys, Buzzacott and Read More
