Divergent thinking

Creativity 8 – From consternation to collaboration: Using creativity to turn problems into opportunities in client service

Creativity is crucial for marketing and innovation and a while back I produced a series of introductory articles on creativity. In recent workshops we have explored the use of creativity techniques to resolve client service issues, co-create solutions and improve client relationships. This article reviews a few simple creativity techniques Read More

2022-11-22T14:59:24+00:00November 22, 2022|Kim's Blog, Management Skills, Marketing, Relationship Management|

Improve your strategic thinking – Seven insights (2020)

At the beginning of 2020 at a “Being more strategic” workshop by the Professional Marketing Forum  the delegates – from a variety of legal, accountancy, property and consultancy firms – reflected on how to improve strategic thinking both in themselves and their firms. A further session is imminent and I Read More

2020-06-22T12:16:35+01:00June 22, 2020|Kim's Blog, Management Skills, Marketing, Strategy|
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