Marketing basics – Marketing audits with onions and pestles (Video)

Posted on: August 6, 2020

A short (6 minute) video on Marketing Basics – Marketing audits with onions and pestles. What is a marketing audit? Why do we need one? How do we do it? (Video script) Hi I’m Kim Tasso Today we are looking at a basic marketing theory – the marketing audit. Although looking at the props I’m […]

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Book review: “Range – How generalists triumph in a specialized world” by David Epstein

Book review: “Range – How generalists triumph in a specialized world” by David Epstein Posted on: August 3, 2020

“Range – How generalists triumph in a specialized world” by David Epstein – provided both great comfort and sparked inspiration on a number of people development initiatives. If you, like me, have sometimes worried that your multiple professions and experiences in numerous industries left you vulnerable to the appeal of narrowly-focused specialists then this is […]

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An introduction to emotional intelligence (EQ) and empathy (Video)

Posted on: July 24, 2020

This short (8 minute) video provides an introduction to emotional intelligence (EQ) and empathy. It explains why emotional intelligence is important for personal and business relationships. (Video script – an introduction to emotional intelligence (EQ) and empathy) HI I’m Kim Tasso. In this short video I will introduce you to the idea of emotional intelligence […]

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Be more strategic – Strategy in a post-Covid19 world

Be more strategic – Strategy in a post-Covid19 world Posted on: July 21, 2020

I recently ran the popular “Be more strategic” session with PM Forum in a modified digital session. It seemed to go well and there was a good level of interaction with delegates who were mostly from law firms but with representatives from the accountancy and actuarial sectors. Not surprisingly, everyone was keen to know about […]

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Book launch: Essential soft skills for lawyers – some research findings

Book launch: Essential soft skills for lawyers – some research findings Posted on: July 6, 2020

Between August 2019 and March 2020 I analysed a huge amount of information and research relating to the importance of soft skills within the UK legal profession. I also interviewed over 20 people from large and small law firms – lawyers and learning & development professionals – as well as psychologists and technologists operating in […]

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