Kim TassoLearning from Lockdown – Positive outcomes from the Covid crisis for legal, accountancy and property sectors
Posted on: January 20, 2021 In the run up to Christmas, I pledged to make a donation to a local mental health charity where I am a Trustee for each personalised email I sent to my clients and contacts. Naturally, we are all saddened by the enormous toll of the Covid crisis – to the economy, to businesses and their […]
Influencer marketing in professional services
Posted on: January 15, 2021 Whilst we might not call it influencer marketing in professional services, it is usually an important component of our marketing, communications and sales strategies. I spend a lot of time helping firms establish and improve their marketing, referrer management and client relationship management strategies and influencer marketing usually features. And not just in social media. […]
Law firm analysis – MHA Legal Benchmarking Annual Report 2020
Posted on: January 14, 2021 I regularly scan for research reports that can be used by professional service firms (lawyers, accountants and surveyors) when conducting their business analysis and business, financial and marketing planning. I share summaries of key reports to assist firms with their planning. The MHA Legal Benchmarking Annual Report 2020 (8th) covers 2019 so no doubt there […]
Self-Motivation – Ten top tips (Video)
Posted on: January 4, 2021It’s the start of a New Year! Last year – with all the problems created by the Covid restrictions – it was really hard to keep going sometimes – even for those who usually excel at self-motivation. Apart from the odd bad day, I managed to maintain high motivation levels myself and amongst my coaching […]
Power of three – Writing and presentation basics (Video)
Posted on: December 15, 2020The latest short video (8 minutes) explores an idea to help you improve the impact and persuasion of your writing and presentations. So here it is the Power of three – Writing and presentation basics. And it ends on a seasonal note. (Video script) Hi I’m Kim Tasso. And today I’ll be sharing with you […]