Kim TassoMarketing basics – Marketing audits with onions and pestles (Video)
Posted on: August 6, 2020A short (6 minute) video on Marketing Basics – Marketing audits with onions and pestles. What is a marketing audit? Why do we need one? How do we do it? (Video script) Hi I’m Kim Tasso Today we are looking at a basic marketing theory – the marketing audit. Although looking at the props I’m […]
Book review: “Range – How generalists triumph in a specialized world” by David Epstein
Posted on: August 3, 2020 “Range – How generalists triumph in a specialized world” by David Epstein – provided both great comfort and sparked inspiration on a number of people development initiatives. If you, like me, have sometimes worried that your multiple professions and experiences in numerous industries left you vulnerable to the appeal of narrowly-focused specialists then this is […]
An introduction to emotional intelligence (EQ) and empathy (Video)
Posted on: July 24, 2020This short (8 minute) video provides an introduction to emotional intelligence (EQ) and empathy. It explains why emotional intelligence is important for personal and business relationships. (Video script – an introduction to emotional intelligence (EQ) and empathy) HI I’m Kim Tasso. In this short video I will introduce you to the idea of emotional intelligence […]
Be more strategic – Strategy in a post-Covid19 world
Posted on: July 21, 2020 I recently ran the popular “Be more strategic” session with PM Forum in a modified digital session. It seemed to go well and there was a good level of interaction with delegates who were mostly from law firms but with representatives from the accountancy and actuarial sectors. Not surprisingly, everyone was keen to know about […]
Book launch: Essential soft skills for lawyers – some research findings
Posted on: July 6, 2020 Between August 2019 and March 2020 I analysed a huge amount of information and research relating to the importance of soft skills within the UK legal profession. I also interviewed over 20 people from large and small law firms – lawyers and learning & development professionals – as well as psychologists and technologists operating in […]