Improve marketing campaign management for professional service firms

Posted on: October 24, 2013

I have just finished delivering a series of two linked training sessions – “Earning the right to manage campaigns” and “Navigating the campaign journey” – to improve marketing campaign management effectiveness. The intensive and interactive workshops were based on a competency framework I previously developed which identifies six competencies in each of six categories (see […]

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Perfect Pitches for Property People

Posted on: January 27, 2013

Last night I was invited by around 30 agency and professional folk from one of my property clients to deliver a short training session on “Perfect Pitches”. Whilst I was nervous about the snow and trains to Sussex, they were fine and turns out I should have been more worried about a naughty USB to […]

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Instead of the 12 days of Christmas, here’s the 12 Ps of Partner Competencies

Posted on: December 21, 2012

There are competency frameworks, psychological profiles and considerable debate about what makes a great partner. So in a somewhat lighter spirit, and using 20+ years of observations of partners of all shapes and sizes (the good, the bad and the ugly) here are my thoughts on the 12 Ps of Partner Competencies (rather than the 12 […]

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Book review – HBR Guide to Persuasive Presentations by Nancy Duarte

Posted on: December 3, 2012

As I am doing a fair amount of training and coaching on presentation pitches at the moment (particularly for actuaries, construction consultants and lawyers), I thought I’d take a look at the various books on presentation skills to recommend to people who ask for additional information. When I started reading this book, I thought that […]

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What is NLP (Neuro Linguistic Programming)?

Posted on: July 16, 2012

As a psychology graduate, I wasn’t that impressed by NLP – but perhaps that is because I had already learned much of what it has to offer. I took the trouble to qualify as a practitioner back in 2007 to confirm my views that it is effectively a simplified form of applied psychology. However, there […]

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