At the PM Forum - PM Forum “Professional and Practical Skills for Marketing and Business Development (MBD) Assistants” training workshop last week we welcomed delegates from legal and accountancy firms in London, the Midlands and the North of England. Over half had formally studied MBD. 21% felt that they would Read More
I presented a methodology to design marketing and BD team structures in November 2015 . Some of the points raised then remain the same, whilst new market conditions bring additional components into the equation. Here I review recent developments and look at some case studies of how M&BD teams are Read More
I’ve known David Brady – the serial entrepreneur specialising in professional services marketing technology – for more years than either of us care to acknowledge (but see the articles below if you’re interested). Vuture – his first martech contribution in the digital marketing space – is a recognised and trusted Read More
It was a full house on the second presentation of this PM Forum training workshop on “Coaching and Consulting Skills for Marketing and Business Development” in February 2022. Most of the professions – lawyers, patent attorneys, accountants, economists, engineers and actuaries – were represented. This post explores one of the Read More
At the Professional Marketing Forum, we ran our first digital version of the popular full day “Proactive Marketing/BD Executive” training workshop at the start of October. We were over-subscribed so will be looking at further dates soon (please contact PM Forum if you are keen to know in advance). This Read More
