Kim’s Blog

Hooks, Headlines and Hard-Wired Words: 11 ideas for better writing

From the offices of our hosts (Thank you firm Boodle Hatfield!) we looked out at the iconic building (nicknames including The Vase, The Boomerang and The Beer Gut). Marketers from law, accountancy, engineering and property firms joined a PM Forum workshop to share ideas on how to improve our writing. Read More

2022-10-17T11:51:30+01:00October 17, 2022|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Selling|

Pitching insights – Qualification, Branding and Following up

Last week there was a mixture of legal and accounting firms – and M&BD people as well as fee-earners – at the MBL workshop on “Pitch Perfect - How to Prepare & Present Winning Pitches & Tenders”. I’m delighted that this session received 100% on “Very satisfied” ratings for both Read More

2022-10-03T15:54:11+01:00October 3, 2022|Kim's Blog, Marketing, Selling|

Telephone skills: Anxiety, voice, etiquette and the client experience

At a recent MBL workshop “Pick up the phone! Client service and sales opportunities for professionals in the digital age” some key issues emerged: Telephone skills: Anxiety, voice, etiquette and the client experience. Anxiety around picking up the phone Delegates reported that they observed that there was more nervousness and Read More

2022-09-22T13:24:12+01:00September 22, 2022|Kim's Blog, Marketing, Selling|

Disabled and down but definitely not out – A story of hope after a year

How would you feel if you were suddenly diagnosed with a progressive, incurable, debilitating and potentially disabling disease? How would you cope with the sudden onset of a physical disability and all the mental stress it causes? They say that life happens when you are busy making other plans. I Read More

2022-09-30T13:55:43+01:00September 12, 2022|Kim's Blog|
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