At the “Towards KAM – helping fee-earners with relationship management” session last week one of things generating most interest and discussion was the issue that while most firms had identified the stages in the sales or new business development process in their firms, few had achieved the same level of Read More
Huge thanks to two splendid lawyers for providing the following reviews of my latest book - "Rainmakers and Trailblazers - Step by Step guide to Business Development for Lawyers". Hopefully, there are a couple more to follow “Rix & Kay Solicitors have worked with Kim for more than ten years Read More
As part of my research into what’s happening (and, more importantly, what’s likely to be happening) in the fast moving world of property and real estate marketing, I spoke to John Rushton, chairman of the property marketing and design consultancy Small Back Room http://www.smallbackroom.com/ Tribes and Community – from Kazakhstan Read More
When providing business development coaching to lawyers and accountants, one of the metaphors I use is that it is like growing a tree. It’s not an overnight process. It takes time for a young sapling to find the right location, acquire the necessary resources and grow steadily each year until Read More
I read this excellent blog on copywriting tips which was originally published in the Buffer Blog http://blog.bufferapp.com/data-backed-copywriting and to those who attend my copywriting classes I recommend that you read the entire blog. But here are the highlights: Create a curiosity gap – the headline needs to be tantalising enough to Read More
