Kim TassoConference report: “You haven’t heard it all before” Professional Marketing Forum conference September 2019 (Innovation, procurement, campaigns, creativity, assertiveness)
Posted on: November 11, 2019
This conference report on the Professional Marketing Forum conference September 2019 was published in the November edition of Professional Marketing magazine https://www.pmforum.co.uk/pm-magazine/pm-magazine.aspx Lucy Canning of Grant Thornton UK kicked off proceedings by challenging the “echo chamber of assumptions” in professional services marketing and suggesting that we “tear up the rule book”. She urged us to […]
Delegation for leaders
Posted on: August 11, 2017
Delegation is a frequent topic of conversation with my clients – Whether it’s for freeing up the time of leaders, empowering new leaders, developing teams or working more efficiently/profitably. Traditional pyramid structures in professional service firms require that a senior person builds a team of junior people in order to achieve maximum profitability. Delegation is […]
Critical Thinking and Problem Solving
Posted on: December 20, 2016
These topics – Critical Thinking and Problem Solving – form a major part of the creativity and innovation workshops that I run (for details of public courses see here http://www.pmforum.co.uk/training.aspx). There are many other blogs on creativity (see, for example: http://kimtasso.com/the-psychology-of-creativity/ and http://kimtasso.com/creative-competencies/). In this blog, I explore critical thinking in more detail. It’s particularly […]