Writing basics

Persuasive writing checklist

Delegates from legal, financial service and industry, joined me last week for a full day workshop on persuasive writing. Whilst it is usual to have business development professionals and experienced partners on this session, it was great to welcome a number of trainee solicitors too. During the session we created Read More

2024-09-30T12:01:20+01:00February 12, 2024|Kim's Blog, Marketing, Selling|

Persuasive writing – Mindset, audience, headlines, key points and stories

At the October PM Forum writing workshop  we welcomed delegates from law, accountancy and forensic firms to the City offices of Simmons & Simmons (thank you for hosting!). The workshop covered writing basics, the psychology of persuasive writing and how best to adapt to different media and channels. We explored Read More

2023-10-20T09:04:04+01:00October 20, 2023|Accountants, Kim's Blog, Lawyers, Marketing|

Power of three – Writing and presentation basics (Video)

The latest short video (8 minutes) explores an idea to help you improve the impact and persuasion of your writing and presentations. So here it is the Power of three – Writing and presentation basics (video). And it ends on a seasonal note. (Video script) Hi I’m Kim Tasso. And Read More

2024-10-31T09:19:17+00:00December 15, 2020|Kim's Blog, Management Skills, Marketing, Relationship Management, Selling|
Go to Top