Kim’s Blog

Future Marketing Manager – Eight steps to manage virtual teams

Managing virtual teams emerged as a key topic again at a recent Future Marketing Manager course http://www.pmforum.co.uk/training/) As professional service firms become larger and more global it is an increasing challenge. So I have summarised the previous guidance and added new insights into this short guide – Eight steps to Read More

2019-11-01T16:49:37+00:00November 1, 2019|Kim's Blog, Management Skills, Marketing, Relationship Management|

Book review: Nudge: Improving decisions about health, wealth and happiness by Richard H Thaler and Cass R Sunstein

Behavioural science is a popular topic at the moment and “Nudge: Improving decision about health, wealth and happiness” was published back in 2008. It has particular resonance in professional services as co-author Sunstein is a professor at an American law school. The basic premise is that we do not decisions Read More

2019-10-24T12:44:20+01:00October 24, 2019|Kim's Blog, Management Skills, Relationship Management|

Book Review: Helping people change: Coaching with compassion for lifelong learning and growth by Richard Boyatzis, Melvin Smith and Ellen Van Oosten

This review appeared in the most recent addition of Professional Marketing magazine. “Helping people change: Coaching with compassion for lifelong learning and growth” is an important book for those interested in behaviour change and change management– whether as a professional coach, a learning and development (L&D) expert or a leader who Read More

2024-03-04T16:54:54+00:00October 18, 2019|Kim's Blog, Management Skills, Relationship Management|

Animal magic and the art of gaining buy-in: Leeds September 2019

There was a distinctly animal theme to a recent buy-in workshop at the Professional Marketing Forum in Leeds meeting https://www.pmforum.co.uk/locations/yorkshire.aspx. Metaphors and stories are a powerful way to communicate  - so here are some highlights on animal magic and the art of gaining buy-in. Bees - Communication Bees show amazing Read More

Book review: Lost connections – Why you’re depressed and how to find hope by Johann Hari

(Important update at March 2023 - please read this post art and science of overcoming clinical depression (2021) by Oliver Kamm" (kimtasso.com)). Today is World Mental Health Day. As a psychologist, counsellor and trustee of a mental health charity I thought I’d share my thoughts on this brilliant book. “Lost Read More

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