(A shorter version of this book review: Executive Engagement Strategies appeared in a recent edition of Professional Marketing magazine) I reviewed two of Bev’s previous books – in 2011 on marketing technology as service and more recently, in February 2020, her fabulous practitioner’s guide to Account Based Marketing. I’m a Read More
This short (8 minute) video provides an introduction to emotional intelligence (EQ) and empathy. It explains why emotional intelligence is important for personal and business relationships. (Video script - an introduction to emotional intelligence (EQ) and empathy) HI I’m Kim Tasso. In this short video I will introduce you to Read More
Between August 2019 and March 2020 I analysed a huge amount of information and research relating to the importance of soft skills within the UK legal profession. I also interviewed over 20 people from large and small law firms – lawyers and learning & development professionals – as well as Read More
In my latest short soft skills video (9 minutes) I look at Leadership teams: Maverick Magpies and Predictable Pigeons. I briefly explore some leadership themes including task vs relationship, future vs present, leadership vs management, strategy vs operations and visionaries vs integrators. (Script) Hi. Today I’d like to talk to Read More
This 9 minute video explores: What are soft skills? And why are they so important? Video script Hi. I’m Kim Tasso. I am sure many of you are worried about the onward march of technology – things like artificial intelligence (AI) and machine learning and the impact these may have Read More
