In December, the Coaching Skills Academy | Managing Partners' Forum (a joint venture between Managing Partners' Forum |and Home - PM Forum) presented the first “Advanced Coaching” training workshop. Delegates were equally split between senior marketing and business development (MBD) professionals and those in people/human resources (HR) roles although one Read More
Delegates from legal, accountancy and pensions firms attended last week’s “Selling Processes and Sales Skills for Marketing and BD Professionals” workshop by PM Forum. We explored the processes supporting complex sales cycles. A key theme was educating fee-earners – especially to manage expectations about the length of the sales cycle Read More
At next week’s 29th Annual PM Forum Conference 2024 - PM Forum I’m presenting on coaching alongside Richard Chaplin | LinkedIn and Keith Hardie | LinkedIn. I thought it would be helpful to do a round-up of recent coaching articles which focus on business development. I’ve mostly drawn from PM Read More
I was delighted to present the first (fully booked!) Professional Marketing Forum “Coaching and consulting skills for marketing and BD” workshop earlier this month. This post includes some of the key points arising from the coaching and consulting skills for M&BD workshop as well as signposting resources requested by the Read More
Training provides the relevant knowledge for lawyers, accountants and surveyors to know what they need to do to develop more business – whether through marketing, selling or relationship management. Coaching provides one-to-one support to help them develop the motivation, confidence and skills to apply that knowledge to their particular markets Read More
