Better Business Relationships – The building blocks (video)

Posted on: June 11, 2020

My latest video discusses my 2018 book Better Business Relationships. It offers some practical insights to help you improve your business relationships at each stage of the DACRIE model – Diversity, Adaptation, Communication, Relationship formation, Internal Relationships and External Relationships. Better Business Relationships – The building blocks. (Script) Introduction Hi – I’m Kim Tasso And […]

Read More

Helping tax advisers sell their services – Be more detective

Posted on: January 30, 2020 Helping tax advisers sell their services – Be more detective

I was delighted when the Chartered Institute of Taxation (CIoT) Harrow and North London Branch  invited me back to present an evening session earlier this month. I had previously presented on “Social media for tax advisers” in 2013 . On this occasion my talk was on “Helping tax advisers sell their services – Be more […]

Read More

Enquiry management: Converting more telephone enquiries with basic sales training

Posted on: July 25, 2019 Enquiry management: Converting more telephone enquiries with basic sales training

At a “Business development for lawyers” course a while back the topic that the delegates asked me to write about was that of converting telephone enquiries. More recently, at a practice development course for private client solicitors, the same issue arose and other insights were shared at a recent in-house workshop on the topic. So […]

Read More

Pitching and Tenders – Nine top tips and client feedback (June 2019)

Posted on: July 5, 2019 Pitching and Tenders – Nine top tips and client feedback (June 2019)

I’ve led several public courses on tendering and pitches recently (e.g. through Professional Marketing Forum https://www.pmforum.co.uk/training.aspx) and for professional service firm clients on an in-house basis. Here’s a round-up of the points that had most resonance on pitching and tenders – Nine top tips and client feedback: 1. Have a pitch process  You can spend […]

Read More

Better Business Relationships and DACRIE – A model to enhance business relationships

Posted on: April 15, 2019 Better Business Relationships and DACRIE - A model to enhance business relationships

This article “A model to enhance business relationships” was published in the March 2019 edition of Ambition (the magazine of the Association of MBAs). It describes the DACRIE model which is the basis of the book by Kim Tasso “Better Business Relationships – Insights from psychology and management for working in a digital world”. The […]

Read More

Original branding by Matt Playford · A site by Fresh01