Referrer management

Business development for professional service firms – Summary of MBL seminar

Here is a summary of the highlights of the MBL “Business development for professional service firms” conference which took place in London on 1st October 2014. The delegates were an interesting mix – half were fee-earners and the others were marketing/business development professionals. Medium sized law firms dominated although there Read More

Legal Marketing Case Study: “Hot on family law” at Rayden Solicitors

The latest legal marketing case study for the Marvellous Marketing series at Legal Technology Insider: http://www.legaltechnology.com/latest-news/kim-tasso-on-marvelous-marketing-from-referrer-management-to-chilli-campaigns-national-awards/ With the legal news full of stories of woe about the demise of so many small law firms it is heartening to hear about success – such as growing from a part-time sole practitioner Read More

Legal Marketing Case Study: "Hot on family law" at Rayden Solicitors

The latest legal marketing case study for the Marvellous Marketing series at Legal Technology Insider: http://www.legaltechnology.com/latest-news/kim-tasso-on-marvelous-marketing-from-referrer-management-to-chilli-campaigns-national-awards/ With the legal news full of stories of woe about the demise of so many small law firms it is heartening to hear about success – such as growing from a part-time sole practitioner Read More

Case study: Developing a family law practice at Oxley & Coward solicitors in Yorkshire

I was recently asked to lead a day’s training session on developing a family law practice for firms in the LawNet group http://www.lawnet.co.uk/.  Sarah Scott, a partner in the family team at Oxley & Coward http://www.oxcow.co.uk/, provided a short presentation on their experiences with media relations and social media and Read More

2013-11-05T14:23:22+00:00November 5, 2013|Kim's Blog, Lawyers, Marketing, Social Media, Web Sites|
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