sales education

Art and science of selling – Plan for different sales journeys and processes
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Art and science of selling – Plan for different sales journeys and processes

Accountants, Kim's Blog, Lawyers, Management Skills, Relationship Management, Selling

Art and science of selling – Plan for different sales journeys and processes

Legal and accountancy firm delegates joined me for a MBL workshop on “The art and Science of Selling Professional Services”. We spent a significant amount of time exploring the various sales cycles in delegate firms – and how best to support fee-earners through complex (multiple players and decision makers) consultative Read More

Kim Tasso2025-11-17T09:22:47+00:00November 17, 2025|Accountants, Kim's Blog, Lawyers, Management Skills, Relationship Management, Selling|

Complex sales processes made simple – Co-ordinate, Connect, Conversations, Curiosity, Consistency and Conversion
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Complex sales processes made simple – Co-ordinate, Connect, Conversations, Curiosity, Consistency and Conversion

Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Relationship Management, Selling

Complex sales processes made simple – Co-ordinate, Connect, Conversations, Curiosity, Consistency and Conversion

Delegates from legal, accountancy and pensions firms attended last week’s “Selling Processes and Sales Skills for Marketing and BD Professionals” workshop by PM Forum. We explored the processes supporting complex sales cycles. A key theme was educating fee-earners – especially to manage expectations about the length of the sales cycle Read More

Kim Tasso2024-10-21T10:28:16+01:00October 21, 2024|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Relationship Management, Selling|