changing client needs

14th Annual Strategy and Marketing Benchmark – Routes to Growth in 2026 strategies (Meridian West research)
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14th Annual Strategy and Marketing Benchmark – Routes to Growth in 2026 strategies (Meridian West research)

Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Statistics and trends, Strategy

14th Annual Strategy and Marketing Benchmark – Routes to Growth in 2026 strategies (Meridian West research)

The 2026 Annual Strategy and Marketing Benchmark is always eagerly anticipated by the professional marketing community at Home - PM Forum. The 14th report was presented by Alastair Beddow | LinkedIn (MD of Home - Meridian West). Charlotte Green | LinkedIn (Head of Clients and Markets at Gowling WLG) chaired Read More

Kim Tasso2026-02-03T16:20:37+00:00February 3, 2026|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Statistics and trends, Strategy|

Pitching – Focus on the client’s needs (Let the client do the talking)
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Pitching – Focus on the client’s needs (Let the client do the talking)

Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Psychology, Relationship Management, Selling

Pitching – Focus on the client’s needs (Let the client do the talking)

Delegates (fee-earners, marketing/business development professionals and bid specialists) from legal, accounting and insurance firms joined us for MBL’s workshop on “Pitch Perfect - How to Prepare and Present Winning Pitches and Tenders”. Future sessions are listed here: Kim Tasso – MBL Seminars, Whilst we talked extensively about the internal processes Read More

Kim Tasso2025-05-12T10:19:48+01:00May 12, 2025|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Psychology, Relationship Management, Selling|