At the MBL online workshop “Developing more work from referrers and intermediaries” just before Christmas all delegates were from law firms (specialisms included employment, employee share ownership, media litigation, commercial litigation and family law and one firm was offshore), and most were in client service delivery roles. The delegate poll Read More
The MBL workshop on Referrer and Intermediary Management earlier this week combined those in front-line fee-earning roles (e.g. employment and family solicitors) with those from marketing and business development in legal, tax, wealth management and property firms. Alongside generating new business directly from clients and developing existing client relationships, referrer Read More
This article was published in the April 2022 edition of PM Magazine. A book review: How to advance your career in professional services marketing by Dominic Ayres. It’s a useful and timely book for those planning their careers in professional services marketing and business development. It starts at launching your Read More
It was a full house on the second presentation of this PM Forum training workshop on “Coaching and Consulting Skills for Marketing and Business Development” in February 2022. Most of the professions – lawyers, patent attorneys, accountants, economists, engineers and actuaries – were represented. This post explores one of the Read More
I am often asked which books I recommend on consulting skills. I’m asked both by people contemplating a freelance consultancy career and increasingly by people who have adopted an internal consultant role supporting a change management programme. Having started in a management consultancy (now Deloitte) in 1987, been an independent Read More
