At this year's Professional Marketing Conference I've been teamed up with Kevin Doolan who is a partner at law firm Eversheds with responsibility for managing major client relationships and business development training. Prior to joining the management team in 2001, Kevin obtained an MBA at Henley. He negotiated the sole Read More
The following "Marvellous Marketing" legal marketing case study article appeared in today's Legal Technology Insider at http://www.legaltechnology.com/latest-news/kim-tasso-on-marvellous-marketing-thomson-snell-passmore-open-in-thames-gateway/ Kim Tasso on Marvellous Marketing: Thomson Snell & Passmore open in Thames Gateway Thomson Snell & Passmore is a top 150 UK law firm with a turnover of £14.5m generated by 36 partners (18 Read More
The following "Marvellous Marketing" legal marketing case study article appeared in today's Legal Technology Insider at http://www.legaltechnology.com/latest-news/kim-tasso-on-marvellous-marketing-thomson-snell-passmore-open-in-thames-gateway/ Kim Tasso on Marvellous Marketing: Thomson Snell & Passmore open in Thames Gateway Thomson Snell & Passmore is a top 150 UK law firm with a turnover of £14.5m generated by 36 partners (18 Read More
Project management has been a part of my life for a very long time. Back in 1988 when I led the marketing team at Deloitte management consultants (it was called Touche Ross in those days) I helped put together the first marketing campaign for the new project management team. I remember Read More
At a recent CLT session on this subject, the delegates – mostly heads of family departments outside of London – found the following concepts most valuable for developing a privately funded family law practice: Mind shift – from public service provider to profit generator a) Accept it’s not Legal Aid anymore – Read More
