Future Marketing Manager – Books, influence and careers

Posted on: June 29, 2009

Last Friday, I led one of the PM Forum’s popular Future marketing manager courses with delegates from firms such as Allen & Overy, Birketts, Field Fisher Waterhouse, Grant Thornton, Martineau, Wragge & Co and Conyers Dill & Pearman. Although there are many book references in the slides and other handouts, I promised the delegates that […]

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New book published – Growing your property partnership

Posted on: June 24, 2009

Well, after conceiving the original idea back in June 2007 – just after the book I co-wrote with Graham Norwood on media relations was published – my latest book “Growing your property partnership – Plans, promotion and people” has finally arrived. Few people know how much hassle it is to write a book. There’s the […]

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Personal injury lawyers marketing campaigns

Posted on: June 17, 2009

My working world contains a lot of lawyers. And a number of personal injury lawyers. So imagine my surprise when it entered my non-working world twice in the same morning. Catching the news on GMTV before leaving the house to travel to London, I saw the Claims Direct television advert from Russell Jones & Walker. […]

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Chaotics: The business of managing and marketing in the age of turbulence

Posted on: June 14, 2009

I have just finished writing a review of this book by Philip Kotler and John A Caslione and I have to say that I found it a thoroughly gripping read offering immense reassurance to those of us who did our MBAs a long time ago – some of those favourite tried and tested models can […]

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Facebook tops Internet chart – Web brands

Posted on: June 5, 2009

Nielsen Online research shows that Facebook beat Google, MSN and eBay to become the most used web brand in the UK. Facebook has 12.7% of UK Internet related time – up by over 5% from April 2008. Time spent on Facebook rose by 3.8 billion minutes to 6.2 billion minutes. MSN/Windows Live (messenger and hotmail) […]

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Original branding by Matt Playford · A site by Fresh01