Kim’s Blog

Video in the marketing mix – Legal video awards and trends for 2015

A couple of months ago, as one of the judges on Legal IT Insider’s Legal Industry Video Awards 2014, I had the privilege of watching over 50 videos from law firms and their technology providers. The winners can be viewed here: http://www.legaltechnology.com/latest-news/the-legal-industry-video-awards-the-winners-showreel/ Well done to the winners and runners up. Read More

2014-12-22T09:41:11+00:00December 22, 2014|Kim's Blog, Lawyers, Marketing, Social Media, Web Sites|

Career coaching and counselling – with Kim Tasso

Usually my coaching work focuses on high performance management, business development and the transition to leadership roles. However, I recently wrote about a couple of career counselling webinars that I had joined. Having qualified as a professional coach/mentor back in 2002, and with a number of psychology qualifications (including accreditation Read More

2014-12-03T15:55:18+00:00December 3, 2014|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing|

Legal Marketing Technology Case Studies – Highlights from Conscious Solutions “Marketing in a digital world”

At a recent course on “Marketing in a Digital World” (see the related blog), Conscious Solutions http://www.conscious.co.uk/site/home/ provided insights into a number of legal marketing technology case studies. Boys and Maughan http://www.boysandmaughan.co.uk/ Storytelling client case study on collaborative family law using video Integration with Child Support Agency calculator Process fact Read More

2014-12-02T16:58:52+00:00December 2, 2014|Kim's Blog, Lawyers, Marketing, Social Media, Web Sites|

Marketing in a digital world – Conscious Solutions seminar review

I went along to the final session in the 2014 roadshow (which was held in London) to see what Conscious Solutions had identified as the top priorities for professional services marketing in a digital world. I joined the marketers’ stream which was really informative but also heard positive feedback from Read More

Career coaching and counselling – Recent webinars

As a substantial part of my coaching work includes career coaching and counselling – both for those who are professions in the traditional sense (lawyers, accountants and surveyors) and modern professionals (marketers and business developers) I joined two recent webinars to hear others’ views on career development. Each webinar was good in Read More

2014-12-01T10:15:04+00:00December 1, 2014|Kim's Blog, Lawyers, Management Skills|
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