Accountancy Age Best Practice Conference – June 2011

Posted on: June 27, 2011

Having recently attended Netlaw’s Key strategies for law firms conference http://kimtasso.com/key-strategies-for-law-firms-netlaw-conference-report I was keen to see whether the accountants were concerned with the same issues. Chatham House rules were in place for this event so it is not possible to attribute the comments to particular individuals but amongst the speakers were: Gavin Hinks (Editor of Accountancy […]

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Book Review: Understanding Digital Marketing – Marketing strategies for engaging the digital generation (Damian Ryan and Calvin Jones)

Posted on: June 11, 2011

As far as I can make out, this book is one of those set for the CIM/CAM Diploma in Digital Marketing, It provides an excellent introduction to digital marketing. It’s a relatively easy and quick to read 276 pages although as well as the glossary and index it would have been good to have a […]

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Richmond Business Expo: Lawyers, accountants and surveyors at local exhibition

Posted on: April 15, 2011

Whilst many would question the effectiveness of exhibitions in general as a way to promote professional services, an exhibition focused entirely on a local business community is a slightly different proposition. Earlier this week, wearing several hats (MD of small local business, business journalist, market researcher etc) I went along to the Richmond Business Expo […]

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Accountants’ fashion networking event with Amanda Wakeley

Posted on: March 7, 2011

I am ambivalent about women’s business events and I sure have been to a lot of (and declined  significantly more invitations to) networking events but I was genuinely delighted to be invited by the Fashion Unit at haysmacintyre accountants to an evening with Amanda Wakeley OBE recently. On arrival we were given a glass of champagne […]

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SMART Social Media for Business Conference highlights

Posted on: January 21, 2011

Yesterday I had a fabulous day at the SMART Social Media for Business conference in Westminster. I tweeted throughout the day, and there was a LOT of material, but here are some of the most memorable bits. Setting the scene John Barnes (Incisive Media) opened the event and then Charlie Osmond (Fresh Networks) and Amelia […]

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