Benchmarking marketing

Marketing and BD case studies in legal, accountancy, consultancy and property firms
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Marketing and BD case studies in legal, accountancy, consultancy and property firms

Accountants, Kim's Blog, Lawyers, Marketing, Property, Relationship Management, Selling, Social Media, Strategy, Web Sites

Marketing and BD case studies in legal, accountancy, consultancy and property firms

I scan the media regularly to capture insights into the latest marketing and business development (BD) strategies and campaigns in professional services. Delegates on my public and inhouse training sessions often ask for case studies into what their peers and competitors are doing. Case studies allow you to compare and Read More

Kim Tasso2024-04-04T12:37:20+01:00April 4, 2024|Accountants, Kim's Blog, Lawyers, Marketing, Property, Relationship Management, Selling, Social Media, Strategy, Web Sites|

Meridian West’s Marketing Leaders Benchmark 2022
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Meridian West’s Marketing Leaders Benchmark 2022

Accountants, Kim's Blog, Lawyers, Marketing, Property, Statistics and trends

Meridian West’s Marketing Leaders Benchmark 2022

At a PM Forum event in January, Alaistair Beddow of Meridian West presented the results of the 10th Marketing Leaders Benchmark and discussed the results and other topical issues in marketing and business development with a panel comprising: Leor Franks of Kingsley Napley (law), Lesley Hornung of HLB International (accounting) Read More

Kim Tasso2022-02-07T14:42:51+00:00February 7, 2022|Accountants, Kim's Blog, Lawyers, Marketing, Property, Statistics and trends|