Business Development

Integrated marketing systems (Web, CRM, ERM etc) – Hubbard One

As a marketing consultant, I like to keep to date with the developments in systems available to marketers and their firms and so I spent some time with the folk at Thomson Reuters to see what is on offer with Hubbard One which is used by a significant number of Read More

2013-08-01T13:15:32+01:00October 21, 2011|Kim's Blog, Lawyers, Marketing, Relationship Management, Selling, Web Sites|

One more time – Why is social media helpful for lawyers, accountants and surveyors?

I am still incredulous at all the hysteria and cynicism when it comes to the subject of social media and the professions. And I am more than a little bit fed up dealing with the confusion that is caused by it amongst ordinary professionals who are just trying to run Read More

Joined up marketing and selling with value propositions

I recently did some work with a professional firm on value propositions. And whilst I cannot share the detail of that work I thought it was worth highlighting a few key points about the importance of the poorly understood (or applied) concept of value propositions. Definitions There are numerous definitions Read More

Law Firm Strategy – Are law firm leaders in denial about the perfect storm or hanging on for the final big catch?

An article on law firm strategy written recently by myself (Kim Tasso, management consultant in professional services) and Roger Bell (a strategy consultant for listed companies). Please note that the George Clooney references were my idea ! Whilst the media focuses on the latest development in the onslaught of change facing Read More

2014-01-16T15:09:41+00:00May 6, 2011|Kim's Blog, Lawyers, Management Skills, Strategy|
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