CEM Archives - Page 4 of 11

Client Experience Management (CEM) – Nine takeaways (Perspective, Emotions, Tension, Journeys, Involvement, Tangible, Systems, Technology, Process)
Gallery
Client Experience Management (CEM) – Nine takeaways (Perspective, Emotions, Tension, Journeys, Involvement, Tangible, Systems, Technology, Process)

Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Relationship Management

Client Experience Management (CEM) – Nine takeaways (Perspective, Emotions, Tension, Journeys, Involvement, Tangible, Systems, Technology, Process)

In April, the delegates at the Client Experience Management (CEM) workshop at Professional Marketing Forum https://www.pmforum.co.uk/training.aspx identified the following nine takeaways: 1. Adopt the client’s perspective Whilst it is easy to see the business benefits of a Client Experience Management programme in terms of consistency of quality and care, it Read More

Kim Tasso2019-06-19T15:03:46+01:00June 19, 2019|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Relationship Management|

Book review – Advanced Marketing Management: Principles, skills and tools by Nikolaos Dimitriadis, Neda Jovanovic Dimitriadis and Jillian Ney
Gallery
Book review – Advanced Marketing Management: Principles, skills and tools by Nikolaos Dimitriadis, Neda Jovanovic Dimitriadis and Jillian Ney

Kim's Blog, Marketing, Statistics and trends

Book review – Advanced Marketing Management: Principles, skills and tools by Nikolaos Dimitriadis, Neda Jovanovic Dimitriadis and Jillian Ney

I read and review a lot of books but this was one - Advanced Marketing Management: Principles, skills and tools by Nikolaos Dimitriadis, Neda Jovanovic Dimitriadis and Jillian Ney – is one of the best I have come across for a while. I have sung its praises to many people Read More

Kim Tasso2019-05-29T12:46:27+01:00May 29, 2019|Kim's Blog, Marketing, Statistics and trends|

Better Business Relationships and DACRIE – A model to enhance business relationships
Gallery
Better Business Relationships and DACRIE – A model to enhance business relationships

Kim's Blog, Management Skills, Relationship Management

Better Business Relationships and DACRIE – A model to enhance business relationships

This article “A model to enhance business relationships” was published in the March 2019 edition of Ambition (the magazine of the Association of MBAs). It describes the DACRIE model which is the basis of the book by Kim Tasso “Better Business Relationships – Insights from psychology and management for working Read More

Kim Tasso2019-04-15T15:29:33+01:00April 15, 2019|Kim's Blog, Management Skills, Relationship Management|

Change management and Employee engagement
Gallery
Change management and Employee engagement

Accountants, Kim's Blog, Lawyers, Management Skills, Property, Relationship Management

Change management and Employee engagement

At the recent MBL Change management workshop https://www.mblseminars.com/Outline/Tackling-Change-Management---A-Workshop-for-Professional-Practices/8417 we covered a lot of topics but the one that generated most interest was employee engagement. Change management and Employee engagement is particularly important in professional service firms where highly-skilled people are constantly on the front line with clients so it has Read More

Kim Tasso2019-04-08T10:22:42+01:00April 8, 2019|Accountants, Kim's Blog, Lawyers, Management Skills, Property, Relationship Management|

Book review: Professional services leadership handbook by Nigel Clark, Ben Kent, Alastair Beddow and Adrian Furner
Gallery
Book review: Professional services leadership handbook by Nigel Clark, Ben Kent, Alastair Beddow and Adrian Furner

Accountants, Kim's Blog, Lawyers, Management Skills, Strategy

Book review: Professional services leadership handbook by Nigel Clark, Ben Kent, Alastair Beddow and Adrian Furner

The Professional services leadership handbook (subtitled “How to lead a professional services firm in a new age of competitive disruption”) was published in 2017 and it has taken a while to read and digest the contents and write this review. Professional services leadership is an important topic and the book Read More

Kim Tasso2018-10-31T10:19:04+00:00October 31, 2018|Accountants, Kim's Blog, Lawyers, Management Skills, Strategy|