The EAST framework was developed by the Behavioural Insights Team (BIT) in 2012 to help policy makers promote change. BIT is the world’s first Government institution dedicated to the application of behavioural sciences. It helps you apply behavioural science to increase the likelihood of your proposed behaviour change being effective. Read More
At the recent PM Forum workshop on stakeholder engagement and buy-in there was an interesting mix of delegates from law, accountancy and actuarial firms from across the UK and Ireland and even China. Work roles varied across marketing, business development, PR, internal communications, events, digital and graphic design. We focused Read More
I am often asked which books I recommend on consulting skills. I’m asked both by people contemplating a freelance consultancy career and increasingly by people who have adopted an internal consultant role supporting a change management programme. Having started in a management consultancy (now Deloitte) in 1987, been an independent Read More
I am often asked which books I recommend on consulting skills. I’m asked both by people contemplating a freelance consultancy career and increasingly by people who have adopted an internal consultant role supporting a change management programme. Having started in a management consultancy (now Deloitte) in 1987, been an independent Read More
This short (12 minute) video runs through some key ideas on Influence – Cialdini’s six principles of the psychology of persuasion. Influence – Cialdini’s six principles of the psychology of persuasion. (Video script) Hi. I’m Kim Tasso. Today we are going to look at the six principles of influence and Read More
