As part of its service to its professional service clients, Kelso PR provides a series of short, free seminars for fee-earners. Last Friday I attended a session titled “Winning clients in a difficult environment” to see what they were like. It was a relatively small group – about 25 or Read More
Yesterday I attended the annual Professional Marketing Forum Conference: “Live your brand values and enhance the client experience”. As always, there were many excellent speakers and lots of food for thought – detailed comments will appear in my article in the next edition of Professional Marketing magazine. http://www.pmforum.co.uk/magazine/current_issue.aspx But for me, Read More
We all need to update our knowledge and as it is a very long time since I did my MBA I went along to the offices of McGraw-Hill in Canary Wharf on Monday to get my brain cells working like an MBA student again. Banking sector Dr Peter Hahn (Cass Read More
A short while ago I presented the marketing paper at the annual CLT “Managing and Marketing a Profitable Private Client Department” conference. The event was chaired by Gill Steel and there were various speakers. I thought I’d share some of the reflections I had whilst listening to the other speakers Read More
Last Friday, I ran one of the PM Forum’s popular “Coaching and Mentoring for Marketing Professionals” workshops which was hosted by law firm Devonshires. It was interesting to see why the delegates had chosen to attend the session, their objectives for the day covered: Learning how to work better with Read More