Conference report: British Psychological Society’s (BPS) Psychology means business

Earlier this month I attended the British Psychological Society’s (BPS) Psychology means business conference in London. It was a day filled with excellent talks and fascinating insights. I have shared a few of the most interesting points here. Behavioural science Behavioural science was a big theme throughout the day – Read More

By |2021-04-03T15:01:34+01:00July 23, 2019|

Property marketing case study – Integrated campaign on farmland value from Savills rural team

Most property companies produce a lot of research information and Savills rural team is no exception. The Rural Energy and Projects (REP) division of Savills  has major forward-looking thought leadership programmes but it also achieves integrated marketing communications programmes for its many data-driven research reports. Developing and delivering these integrated Read More

By |2019-05-09T10:13:34+01:00April 26, 2019|

Client Feedback – From the horse’s mouth: The Crown Estate, Surrey County Cricket Club and JUUL Laboratories (2018)

At the 2018 Professional Marketing Conference, there was the usual client panel where clients of legal, accountancy and property professional services firms gave their views on marketing and client service. Continuing the series of Client Feedback – From the horse’s mouth: The Crown Estate, Surrey County Cricket Club and JUUL Read More

By |2021-04-03T15:55:07+01:00November 8, 2018|

Professional Marketing Forum conference report 2018: The Bare Necessities

This article "Professional Marketing Forum conference report 2018: The Bare Necessities" was published in Professional Marketing magazine  I have written many Professional Marketing Forum Conference reports over the past decade. A list is shown towards the end. It was a pleasant change to have Lucy Canning, newly appointed to the Read More

By |2021-04-03T15:59:44+01:00November 8, 2018|
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