Marketing efficiency Archives

The growth of MarTech in professional services
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The growth of MarTech in professional services

Accountants, Kim's Blog, Lawyers, Marketing, Property, Relationship Management, Social Media, Web Sites

The growth of MarTech in professional services

These two articles on the growth of MarTech in professional services were published in the February and March 2020 editions of Professional Marketing Magazine. Wouldn’t it be good if there was a central source of information about marketing automation and technology (MarTech) in professional services – whether in law, accountancy, Read More

Kim Tasso2020-09-02T09:12:03+01:00March 5, 2020|Accountants, Kim's Blog, Lawyers, Marketing, Property, Relationship Management, Social Media, Web Sites|

How technology drives marketing intelligence and efficiency
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How technology drives marketing intelligence and efficiency

Kim's Blog, Lawyers, Marketing, Relationship Management, Selling, Statistics and trends

How technology drives marketing intelligence and efficiency

This article “How technology drives marketing intelligence and efficiency” was published by Intapp on April 29, 2019 Intapp recently connected with industry influencer, Kim Tasso, to discuss how technology is impacting and improving marketing. Tasso, the managing director of RedStarKim Ltd., is an independent management consultant specializing in the professional Read More

Kim Tasso2021-04-03T15:09:36+01:00May 4, 2019|Kim's Blog, Lawyers, Marketing, Relationship Management, Selling, Statistics and trends|