This article "Soft skills revisited - with a leadership perspective" has just been published on Lexology. Back in July 2020 I shared some research insights from my book “Essential Soft Skills for Lawyers” which generated significant interest - not least from the associated nine-minute video explaining “soft” skills featuring the Read More
I’ve known the author Shona Rowan (who is a high-performance coach, shares my love of psychology and understands professional services) for some time so I was keen to read her first book. I usually avoid anything that is aimed at women – yet this book contains some practical, straight-talking advice Read More
Last week there was almost a full house at the PM Forum’s workshop on “Assertiveness, impact and effectiveness for marketing and business development assistants and executives”. Delegates were from legal, accounting and actuarial firms in a variety of roles including marketing, business development, digital, graphic design, events and client services Read More
This article was published in the April 2022 edition of PM Magazine. A book review: How to advance your career in professional services marketing by Dominic Ayres. It’s a useful and timely book for those planning their careers in professional services marketing and business development. It starts at launching your Read More
The majority of delegates from legal, accountancy and consultancy firms at the recent PM Forum half day workshop on Practical and Professional Skills for M&BD Assistants were relatively new to their posts. Over 60% hadn’t studied marketing formally. Most were interested in learning how their careers might develop. So the Read More
