Accountancy marketing case study – Manufacturing and engineering benchmarking thought leadership at MHA

Posted on: June 8, 2018 Accountancy marketing case study – Manufacturing and engineering benchmarking thought leadership at MHA

I’m always on the lookout for great marketing and communications campaigns and I found an excellent sector initiative by a UK wide accountancy association – Manufacturing and engineering benchmarking thought leadership at MHA. It’s a good accountancy marketing case study. The main research publication is the annual report (the latest is for 2017/2018 but it […]

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Digital PR case study – BDO accountants “Service2020: Megatrends for the decade ahead” and local government social media campaign

Posted on: April 15, 2013

Allan Evans is global head of clients and markets at BDO accountants and in the UK leads a team of more than 60 people. Prior to joining BDO, Allan was the sales and marketing director for PricewaterhouseCoopers and before that he worked at Abbey Life, Lloyds TSB, Friends Provident and AMP. I originally arranged to […]

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Marketing technology – Vuture tackles social media verification, dynamic content and extranets made easy

Posted on: November 1, 2012

Amazingly, it’s over three years since I went to see start up company for marketing technology Vuture http://kimtasso.com/marketing-communications-technology-for-professional-firms so I popped along to their offices on the SouthBank to catch up. Client base From such a recent start, they have done well. Whilst Tikit has 26 of the top UK law firms and Concep (see http://kimtasso.com/partners-running-e-shot-campaigns-and-an-app-for-events-new-products-from-concep) has 13, […]

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Original branding by Matt Playford · A site by Fresh01