selling

Selling legal services with storytelling

I recently ran some workshops for lawyers on selling legal services with storytelling. It was to help them to appreciate the value of a more personal and emotional narrative in conversations with clients – whether in the written or spoken word. It is uncomfortable pushing information out to people - Read More

2017-09-27T11:58:35+01:00September 27, 2017|Lawyers, Marketing, Selling|

Cross-selling – The Big Questions

At a recent cross-selling and referrer management course we tackled: Cross-selling – The Big Questions. What are you trying to achieve? – Most firms have cross-selling initiatives. Many firms repeatedly launch new initiatives to improve cross-selling. However, the starting point has to be to set some clear goals about what you Read More

Coaching skills – The power of questions (2017)

At the most recent coaching skills course we reflected on the power of questions. In most coaching sessions, we use a simple framework of questions like John Whitmore’s GROW (Goals – Reality - Options - Will to act) to help the person reach their own conclusions about what they want Read More

Presentation skills – Preparing the content and delivery

Whether part of sales or pitching training or for standalone presentations for seminars and conferences I conduct many in-house training sessions on presentation skills. Yesterday, I delivered a training session on pitching for the PM Forum (http://www.pmforum.co.uk/training.aspx)  and there was a request for general presentation skills guidance during that course. Read More

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