Service

Client feedback on brand at PM Forum Conference 2011

Yesterday I attended the annual Professional Marketing Forum Conference: “Live your brand values and enhance the client experience”. As always, there were many excellent speakers and lots of food for thought – detailed comments will appear in my article in the next edition of Professional Marketing magazine. http://www.pmforum.co.uk/magazine/current_issue.aspx But for me, Read More

2013-08-01T22:23:38+01:00September 22, 2011|Kim's Blog, Lawyers, Relationship Management|

Services marketing

I have just finished writing a review of the book “Services Marketing” by Steve Baron, Kim Harris and Toni Hilton and I must say that it is so good to review a book that combines the academic rigour needed by those who have to teach marketing with the practical advice Read More

2013-07-25T13:38:24+01:00April 5, 2009|Kim's Blog, Marketing|
Go to Top