TED’s mission is to nurture the spread of powerful ideas. Anyone who has seen a TED talk knows that they are expert, entertaining, often emotional and always compelling. And never more than 18 minutes. So while many business presentations might not be suitable for the full TED treatment, there must Read More
In September, I facilitated a “Project and Campaign Management” training session for the Professional Marketing Forum (Details of future courses: http://www.pmforum.co.uk/training/) While the focus was on understanding the formal project management processes and how they apply in business development and marketing projects, we also considered the issues in terms of Read More
I attended last week’s Open University Business School (OUBS) business perspectives seminar on “Strategy Matters in Turbulent Times: Think Big Data. Think Business Models”. After opening comments from Hilary Collins, a lecturer in management, and Mark Fenton-O’Creevy, Associate Dean and professor of organisational behaviour we heard four speakers – each Read More
I’ve read a lot of books on negotiation. And this 270-page “leader’s guide to negotiation – how to use soft skills to get hard results” by Simon Horton is up there with my favourites. It’s stuffed full of research and useful insights from psychology. It provides a plethora of helpful Read More
Earlier this year I attended a seminar about the changes to the Continuing Professional Development (CPD) or Continuing Competence system for solicitors. It was interesting to compare it to the new system for marketers. “Sharpening the Saw”, listed in Stephen R Covey’s “Seven Habits of Successful People” means preserving and Read More
