Hints to those demonstrating CRM systems

Posted on: December 31, 2010

In the course of my work with many different clients in the professions, I get to sit through a lot of CRM demonstrations – sometimes they are “bolt on” modules for accounting systems and sometimes they are standalone systems, sometimes they are tailored to a particular sector’s needs (e.g. property, law). But there a couple […]

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A-E of cultivating a culture of relationship management

Posted on: July 6, 2010

On 1st July I went along to the lovely riverside offices of Norton Rose in More London to help lead a discussion on the topic of cultivating a culture of relationship management for a group of senior marketers and HR practitioners from legal, property and accountancy firms at the Managing Partners Forum. I co-presented with […]

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Marketing communications technology for professional firms

Posted on: July 14, 2009

A week or so ago, I was invited to the offices of Vuture by a former colleague that I had worked with many, many years ago in the property sector. With his partner, he has spent the past few years developing a kind of digital asset and content management system for professional firms which he […]

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Original branding by Matt Playford · A site by Fresh01