Earlier this week I did some training on sales conversion on the telephone and in meetings with some delightful family lawyers in Wolverhampton. At the end of each training session, I always ask people which key idea they found most useful. Not surprisingly, the majority of responses relate to the Read More
The Sixth Edition of the Law Society’s Probate Practitioner’s Handbook finally arrived in the post today containing my updated chapter (pages 380 – 412) on marketing, selling and relationship management. The chapter – which I have revised extensively in each edition since its original publication back in 1991 – is Read More
A while back I got together with a well known consultant in digital marketing and social media to produce a White Paper providing guidance to lawyers, accountants and surveyors – and their business development advisers – on the use of social media in selling and integrating social media into their marketing, Read More
Earlier this week I provided an intensive one day introduction to marketing and business development for a group of UK and European lawyers. At the end of the day I asked what they had found to be the most interesting and valuable ideas. I am always intrigued to see what – Read More
Yesterday I was in Manchester (which was sunny and warm if you want to know) delivering another of the CLT training sessions on “Developing a privately funded family law practice” with 19 enthusiastic family law practitioners. During the day we covered the planning cycle and development of an appropriate business Read More
