We underestimate the power of appreciation. We are all under so much pressure, it is natural that we focus on what’s next and what we can do better. Yet we can take time to reflect on what has happened – the past efforts, achievements and successes. Appreciation is a way Read More
Strategic marketers and business developers constantly monitor and analyse their markets. It is an ongoing part of our market research and external analysis within our situational analyses. It allows us to monitor our position (against competitors) and alerts us to opportunities and threats. It helps us understand the needs and Read More
Well done to the select group of delegates who battled through the London tube strike and rain to arrive EARLY for a PM Forum workshop day on marketing and business development (MBD) management. Thanks too to Dentons for hosting and the generous hospitality. Future marketing and business development managers – Read More
Poor mental health is a growing concern in our society. As a practicing psychotherapist, alongside my business consultancy, I see daily evidence of the scale of the challenge and witness the tragic impact on individuals. I’ve shared some statistics below about mental health issues in the workplace and also in Read More
PM Forum presented a webinar in July on “Mapping the client journey”. Although client journey mapping is a fundamental tool of most client experience management (CEM) programmes it was noted that only a handful of firms have embedded the process. Bertie Heppel of London and South East - PM Forum Read More
