Marketing

Marketing and business development assistants: Comparing roles and insights

At the recent PM Forum training workshop “Practical and Professional Skills for Marketing and Business Development (MBD) Assistants” we talked about many strategic and operational marketing and business development activities. Marketing and business development assistants: Comparing roles and insights  Similarities and differences in assistant roles Delegates had a variety of roles – some Read More

2026-10-02T08:43:19+01:00October 2, 2026|Accountants, Kim's Blog, Lawyers, Marketing|

Artificial Intelligence (AI) in marketing – An update

PM Forum introduced an “AI in marketing” workshop in September 2024 (see Key Insights from the AI in Marketing training by Optix at PM Forum) so I joined a session recently to see how things have changed. The session has been extensively updated – with the facilitator sharing updates from Read More

2026-09-28T17:47:12+01:00September 28, 2026|Accountants, Kim's Blog, Lawyers, Marketing, Property, Strategy|

Manage the transition to manager and adopt a commercial perspective (Future marketing and business development manager)

Nine delegates – from all parts of the legal community (solicitors, barristers and patent attorneys) attended the PM Forum – PM Forum workshop “Future Marketing and Business Development Manager”.  It was hosted in the stunning library at Homepage | Quadrant Chambers in Fleet Street. Manage the transition to manager and adopt Read More

2026-09-14T10:08:03+01:00September 14, 2026|Kim's Blog, Lawyers, Management Skills, Marketing|

Profile Property Marketing Network – Roundup of past events

It is coming up to a year since the Profile Property Marketing Network became a part of PM Forum. Event reports appear on social media and in PM Magazine but I thought it might help to have them in one place. Profile Property Marketing Network – Roundup of past events. Read More

2026-09-18T17:10:50+01:00August 25, 2026|Kim's Blog, Lawyers, Marketing, Property|

AI’s impact on bids and pricing in professional services (value propositions)

PM Forum’s June webinar resonated. Neetu Sawhney (Head of Pitching, Herbert Smith Freehills Framer) moderated a panel including Tadé Bola (New Business Team Lead at Latham & Watkins), Alan Donninger (Pricing Manager, GenAi and technology) and Ray Meiring (CEO and co-founder QorusDocs) on AI’s impact on bids and pricing in Read More

2026-08-28T08:39:15+01:00August 24, 2026|Accountants, Kim's Blog, Lawyers, Management Skills, Marketing, Property, Selling|
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