Graham Norwood, with whom I co-wrote the book “Media relations in property” (EG Books) a couple of years ago has just had his latest book published. In the book, he sets out the signals that were appearing from 2005 and asks questions about why so few people spoke out as Read More
I have just finished writing a review of the book “Services Marketing” by Steve Baron, Kim Harris and Toni Hilton and I must say that it is so good to review a book that combines the academic rigour needed by those who have to teach marketing with the practical advice Read More
Well, a very "Happy New Year" to you all! Actually, I spent my New Year's Eve slaving over a hot keyboard. Yes, I was working while the world was out playing. BUT, I am extremely happy to announce that all 120,000 words of my new (third) book called "Growing your Read More