Nine delegates – from all parts of the legal community (solicitors, barristers and patent attorneys) attended the PM Forum – PM Forum workshop “Future Marketing and Business Development Manager”. It was hosted in the stunning library at Homepage | Quadrant Chambers in Fleet Street. Manage the transition to manager and adopt Read More
A dozen trainee solicitors joined an MBL online workshop on “A Trainee’s Guide to Marketing & Business Development (MBD) in a Law Firm”. This article summarises delegates’ key takeaways and actions plans. Trainee solicitors’ role in marketing and business development – LinkedIn and networking. The online interactive session (see Kim Tasso – MBL Read More
What’s your personal value proposition? What value do you bring to your clients? (or employer?) You may have considered these questions as part of your personal brand development. I’m looking at the process through the lens of value proposition development – and through my personal lens. Develop your value proposition (and Read More
Here are highlights from the recent PM Forum workshop on “Cross-selling and referrer management accelerator”. We acknowledged that there was no one “right way” to enhance cross-selling and referrer management. Each firm starts from a different place, has varying access to information and may have different goals. There was recognition that it Read More
The 2026 Annual Strategy and Marketing Benchmark is always eagerly anticipated by the professional marketing community at Home - PM Forum. The 14th report was presented by Alastair Beddow | LinkedIn (MD of Home - Meridian West). Charlotte Green | LinkedIn (Head of Clients and Markets at Gowling WLG) chaired Read More
