Legal Marketing

Referrer management: Diagnosis, Aims, Strategies and Action Planning

There were both lawyers (solicitors and barristers) and accountants at last week’s MBL LearnLive training session on “Developing More Work from Referrers & Intermediaries“. (Future dates: Kim Tasso - MBL Seminars). Their key interests – whether in fee-earning or business development roles - were working with external referrers and the Read More

2024-11-22T08:53:46+00:00November 22, 2024|Accountants, Kim's Blog, Lawyers, Marketing, Relationship Management, Strategy|

Planning Digital Marketing Campaigns and Content Strategy

Whilst recovering from a seasonal cold, Chloe Cristine  of TBD Marketing  presented her latest digital marketing training workshop for PM Forum on “Planning Digital Marketing Campaigns and Content Strategy”. Also included below is a summary of a webinar on the same topic hosted by Ireland - PM Forum by Emma Read More

2024-11-12T10:05:49+00:00November 12, 2024|Accountants, Kim's Blog, Lawyers, Marketing, Social Media, Strategy, Web Sites|

How to create a digital marketing strategy in a professional services firm

It was great to welcome the Optix Solutions team to deliver its first online training session for PM Forum  on 4th September. This new session “Creating a Leading Digital Marketing Strategy” guided delegates through the process of creating and implementing a digital marketing strategy. It comprised three elements: a) digital Read More

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