Management

Book review – Rainmakers (Business Development for lawyers) by Geoffrey Lander

I am immensely grateful for another lovely review of my fourth book "Rainmakers and Trailblazers - Step by step business development for lawyers" - this time from Geoffrey Lander. "If there was a Hall of Fame for business development gurus then Kim Tasso would be a first ballot certainty, for both Read More

2014-06-05T17:23:07+01:00June 5, 2014|Kim's Blog, Lawyers, Marketing, Relationship Management, Selling|

Marketing accountability and creativity, crisis management pragmatism, social media success and new banking brands at AMBA

I travelled into the depths of leafy Kent yesterday to attend the Association of MBAs (AMBA) http://www.mbaworld.com/ spring refresher day at Kent Business School. It looked like a balanced programme – two academics in the morning and two practitioners in the afternoon. Accountability vs. courage in marketing After luring the Read More

Half year review of law firm strategy and finance

In August 2013, I wrote a review of law firm strategy and finance http://kimtasso.com/half-year-review-of-law-firm-strategy-and-finance/.  As it was so popular with clients, students and colleagues I have repeated the process concentrating – using The Lawyer magazine - on developments in the latter half of 2013. Many of the themes and trends Read More

2014-02-03T09:16:01+00:00February 3, 2014|Kim's Blog, Lawyers, Management Skills, Statistics and trends, Strategy|
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