Measurement

Marketing technology – Vuture tackles social media verification, dynamic content and extranets made easy

Amazingly, it’s over three years since I went to see start up company for marketing technology Vuture http://kimtasso.com/marketing-communications-technology-for-professional-firms so I popped along to their offices on the SouthBank to catch up. Client base From such a recent start, they have done well. Whilst Tikit has 26 of the top UK law firms and Read More

2018-04-06T11:10:09+01:00November 1, 2012|Accountants, Kim's Blog, Lawyers, Marketing, Property, Social Media, Web Sites|

Hubspot webinar – Science of lead generation (On-line contact forms)

A while ago I watched an excellent webinar from Hubspot http://www.hubspot.com/  featuring Dan Zarrella of “Science of social media” fame (I love his dismissal of vague advice as “unicorns and rainbows”). He demonstrated an incredible use of data to analyse every aspect of his online marketing and provided some interesting insights – Read More

2013-07-31T16:33:05+01:00August 16, 2011|Accountants, Kim's Blog, Lawyers, Property, Selling, Web Sites|

Delegates’ views of the new course: Inbound Marketing and Social media

Back in June I presented the first course from PM Forum on “Inbound Marketing and Social Media”. You can download the PDF description here: http://www.pmforum.co.uk/training/index.aspx Whilst the session was split into two parts – the first dealing with the technology and tools (academic and commercial perspectives) and the second focusing on Read More

2013-07-31T15:49:25+01:00August 8, 2011|Accountants, Kim's Blog, Lawyers, Marketing, Property, Social Media, Strategy|
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