A while back I got together with a well known consultant in digital marketing and social media to produce a White Paper providing guidance to lawyers, accountants and surveyors – and their business development advisers – on the use of social media in selling and integrating social media into their marketing, Read More
This morning I went along to the lovely offices of Lovells to attend the Profile face-to-face interview where Peter Bill (former editor of Estates Gazette and writer of a marvellous foreword in my second book) interviewed Ian Coull of SEGRO. I thought I’d share some of the highlights as it Read More
I have just written a review of this book on marketing and selling architecture and construction professional services by Basil Sawczuk (an architect turned business development director) which will appear in a forthcoming issue of Professional Marketing magazine. The book provides a really good basic introduction with lots of examples, Read More
In my previous blog post I provided some of the reasons WHY even small firms of lawyers, accountants and surveyors should consider using Twitter. In this post I aim to provide a simple “getting started” guide. Create an account The first thing is to go to the Twitter site www.twitter.com and watch Read More
I extend my concern to clients and colleagues in the property industry. The news reports today make bleak reading – Persimmon the housebuilder reported that it was shedding 2,000 jobs (40% of its work force) and suffered an 80% fall in its share price. Taylor Wimpey reported the loss of Read More
