thought leadership campaign

Case studies: Marketing and Business Development at law and accounting firms
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Case studies: Marketing and Business Development at law and accounting firms

Accountants, Kim's Blog, Lawyers, Marketing, Social Media, Strategy

Case studies: Marketing and Business Development at law and accounting firms

At training workshops, people often ask me for case studies of successful marketing and business development strategies and campaigns at professional services firms. Both to support their competitor analysis and to see what good strategies and campaigns look like. I scour publications and awards to pick up as many as Read More

Kim Tasso2023-11-17T09:26:31+00:00November 17, 2023|Accountants, Kim's Blog, Lawyers, Marketing, Social Media, Strategy|

Legal marketing case study – Thought leadership campaigns at Howard Kennedy (relationship breakdown and business agility)
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Legal marketing case study – Thought leadership campaigns at Howard Kennedy (relationship breakdown and business agility)

Kim's Blog, Lawyers, Marketing, Statistics and trends

Legal marketing case study – Thought leadership campaigns at Howard Kennedy (relationship breakdown and business agility)

I keep an eye out for examples of great marketing campaigns by professional service firms as I use case studies in my training workshops. So here’s a legal marketing case study – Thought leadership campaigns at Howard Kennedy (relationship breakdown and business agility). Relationship breakdown and the workplace Relationship breakdown Read More

Kim Tasso2022-11-07T09:03:32+00:00November 7, 2022|Kim's Blog, Lawyers, Marketing, Statistics and trends|