Following the recent Marketing and Business Development (MBD) law firm case studies, here are some Marketing and Business Development (MBD) accountancy firm case studies (2024-2025). Shortly, I will publish the final series – for property and real estate firms. Whereas there was real variety in the law firm case studies, Read More
There was a variety of delegates at a recent workshop by MBL on “Pitch Perfect – How to prepare and present winning pitches and tenders”. From trainees to partners, from beginners to marketing and business development experts, from private client to commercial services and from large and smaller firms. I’ve Read More
At a recent PM Forum workshop (Selling processes and sales skills for marketing and business development professionals (MBD)) delegates from legal and accountancy firms focused on improving the sales processes and skills at their firms. Some were from large firms and others were from smaller firms. Their firms varied in Read More
There were many newly-appointed MBD assistants at the recent PM Forum training workshop “Practical and Professional Skills for Marketing and Business Development (MBD) Assistants” . One observation from the delegates was that marketing and business development (MBD) roles and activities were incredibly diverse. Roles depend on your firm, your MBD Read More
At the recent MBL session on “Boost Your Confidence at Work – A toolbox for professionals” we explored a number of issues relating to confidence in the workplace – especially for those at the start of their career. Delegates included trainee solicitors and accountants as well as junior professionals in marketing and human Read More
