Well, after conceiving the original idea back in June 2007 – just after the book I co-wrote with Graham Norwood on media relations was published – my latest book “Growing your property partnership – Plans, promotion and people” has finally arrived. Few people know how much hassle it is to Read More
A while back I did a presentation on this topic - with a bias to bridging the gap between partners/management and the BD/marketing team - for Conscious Solutions conference. The ten tips were: To survive: 1. Get a grip on the finances 2. Do a reality check 3. Prepare a Read More
There was an interesting article in The Times last week (17th March). Sir Michael Snyder (Senior partner at accountants Kingston Smith and a former policy Chairman of the City of London Corporation) made the following observations regarding the Professional Services Global Competitiveness Group report: • The professional services industry employs Read More
As I draw to the conclusion of this term's various lecturing commitments for the CIM marketing communication diploma classes that I teach, my students are preparing their assignments. One of the key concepts that underpins most of what is taught in this course is the relationship between task, tool and Read More
For one of my law firm clients I return each year to deliver two modules of their Management Development Programme – one is on strategic marketing (and the link with the business plan) and the other is on tactical marketing and selling – for the latest batch of “management trainees” Read More